Why is marketing using roll banner?
Marketing using roll banners is the right thing, because roll banner is a visual media that can be designed as attractive as possible to attract interest from prospective customers who see it.
Some advantages of print roll banner :
- Can be easily carried everywhere
- Visual media that is able to attract attention
- Can be designed creatively as possible
- Low production costs
- Not easily damaged and durable
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Banner, surely many of you often hear the word banner or banner right? But do you know what are banners or banners? for what function?
We find many banners in various places, starting from food banners in restaurants, product banners on the streets, even salons that have banners. Why are so many people using banners. Before we discuss further, it's a good idea to understand first what are banners .
Banner is one of the media for promotion that is printed using Digital Print which is generally portrait or vertical. Banner is a mini form of Billboards.
Banners are often encountered in Cassette Shops, A product Event, Banks, Malls, and shops, from food sales to almost all salons using Banner.
There are lots of techniques to produce good roll banner prints, one of which is a unique design that also attracts attention. But in making a roll banner design, there are many mandatory things that you should not put aside.
Consider the following:
# 1 Place the Logo in the Up position
Logo, is the identity of a brand and brand, usually everything placed at the top is the most important element of a design.
# 2 Use Titles that Attract Eyes
Like logos, headlines are the most important element! In the roll banner design, make the title of a main fishing gear. Once people see your banner design, that person will stop and continue reading. Or, will remember the word repeatedly.
# 3 Use Images with High Resolution
Want to steal the attention of prospective clients how come the picture breaks? Don't let this happen if you want to print a roll banner with great results.
# 4 Colors Must Match and Attract
We don't forbid you to wear any striking and as busy colors. However, to make eyes bound to the eye, it takes the right alloy. And certainly, the introduction of the colors used is not much different from the logo you have.
# 5 Adding Clear Contact Information
Where will the customer find your services? How do consumers contact you? Never ignore to add information about your contact number and address in the roll banner design. Make sure that the address and number there are clearly visible. It would be better if the contact number placed consisted of pretty numbers that were easy to remember so that only in a short time would the prospective client be able to remember the number without having to record it.
# 6 Net for Prospective Clients with Attractive Marketing Languages
Just like fishing for a fish, to get a large fish, a large (read: interesting) bait is also needed. For this reason, one way to attract consumers is to use an attractive marketing language. For example, buy 1 free 1, buy 1 50% discount on your next purchase. In this way, your roll banner design will be able to attract many potential customers.
Want to know more? You can read more complete tips to make an attractive roll banner design in our article:
Compared to advertising on radio / TV, the production of roll banner printing is not expensive. According to the Ad Association, outdoor advertising is 80 percent cheaper than advertising on TV, and 60 percent cheaper than newspaper advertisements, and 50 percent cheaper than radio ads.
Roll banners can be produced in various sizes and colors. Banners also have types that can be hung, mounted on the wall or placed on the floor such as roll up banners for example.
If your target market is in a certain location, print roll banner placement in that place can increase sales at that location. Installation of banners near shopping centers or city parks can also attract the attention of many people. Because some of these places are environments that many people pass through. Case studies prove the right message in the right place at the right time to generate sales.
Promote Local Events, and not just marketing
Many cities that use banners are not just a medium for marketing. But it can also be used as a medium for campaigning, or promoting local events. This proves that banner usage is not limited to marketing activities only. Moreover, roll banners are also easy to produce and place anywhere.
Easy to carry and uninstall
That's right, roll banner is not only cheap for its production costs. But it's also easy to pack, uninstall and carry wherever you want.
If in one place your roll banner is not functioning properly, you can move it and use it in another place that suits your business target market. And make sure it's not only suitable, but there is also a lot of traffic every day at that place.